TENT CARD

POSTER

WEBSITE & SOCIAL MEDIA

DIGITAL BILLBOARD

WINTER WEIGHT LOSS CHALLENGE

Spa Lady Fitness Challenge Campaign 

JANUARY 2019

SPA LADY 

VISUAL DESIGN & PRODUCTION

The Winter Weight Loss Challenge is an annual personal training promotion, aimed at helping Spa Lady members achieve their fitness goals with the help of a personal trainer. Winners are chosen based on a combination of online voting, their challenge result stats and their overall transformation story.

 

I performed the visual design and production of the challenge promotion, which was unique in this instance because the challenge required a visual refresh. Promotion of the fitness challenge was carried out across print, digital, website and social media channels.